Why Self-Publishers Should Consider Using a Local Printing Company
In the ever-growing world of self-publishing, one of the most crucial decisions an author must make is how and where to print their books. While the allure of large online platforms might be strong, there's a compelling case to be made for working with a local printing company. Here’s why choosing a local printer can be a smart, cost-effective, and rewarding option for self-publishers.
1. Personalized Service and Guidance
When working with a local printing company, you’re not just another number in a massive queue. Local businesses pride themselves on personalized customer service, taking the time to understand your unique project. If you’re new to self-publishing, you may need guidance on paper selection, binding options, and cover design. Local printers often offer one-on-one consultations to walk you through the process, helping you avoid costly mistakes.
Local printers also offer flexibility. You can make specific requests and adjustments throughout the printing process, which may not be as easy with a large, automated online service.
At Curcio Printing, we can offer help with anything from design to getting your ISBN, printing, publishing, and everything in between.
2. Better Quality Control
One of the main challenges in self-publishing is ensuring the quality of the final product. Working with a local printing company allows for much more hands-on control over the production of your book. You can visit the facility, examine proofs, and see samples of different papers, inks, and finishes before committing to a print run.
With this level of involvement, you can ensure that the colors, textures, and overall feel of the book match your vision. You’ll also have the peace of mind that comes from being able to speak directly with the printer if any issues arise.
3. Faster Turnaround Times
Online services, particularly those overseas, often have longer turnaround times due to shipping and handling delays. With a local printer, you’re working within your community, which can significantly reduce the wait time. This is especially important if you need your books quickly for an event, book launch, or distribution.
Local printers are also better positioned to accommodate last-minute changes or adjustments, which could save you valuable time in the long run.
4. More Eco-Friendly
Many self-publishers today are conscious of the environmental impact of their work. By working with a local printing company, you’re cutting down on the carbon footprint associated with shipping books long distances. Local companies may also have access to sustainable printing practices, such as eco-friendly inks or recycled paper, and can advise you on the best options for reducing your book’s environmental impact. Curcio Printing, for example, uses 30-100% recycled paper and replants trees to offset your paper usage.
5. Support for Your Local Economy
By choosing a local printing company, you're supporting small businesses and contributing to the local economy. This not only helps the company grow but also strengthens your connection to the community. In return, local businesses often go the extra mile for local authors, offering discounts or added services for repeat customers. Building this relationship can be mutually beneficial in the long term.
6. Multiple Binding and Finishing Options
Local printing companies typically offer a variety of finishing and binding options, which can enhance the professional look of your book. For example, they may offer:
- PUR Perfect Binding: Stronger than traditional perfect binding, great for thick or high-usage books.
- Spiral or Wire-O Binding: Ideal for workbooks, manuals, and other materials that need to lay flat.
- Saddle Stitch: Perfect for smaller publications like booklets or pamphlets.
These binding options allow you to customize your book based on its intended use and your budget, giving you more control over the final product.
7. Building Relationships for Future Projects
As a self-publisher, your first book may not be your last. By working with a local printing company, you establish a professional relationship that can benefit future projects. A local printer who knows your preferences and style can offer better recommendations and services tailored to your evolving needs.
This relationship also gives you more negotiation power. Over time, you might be able to secure better rates or added perks based on your history with the printer.
8. Local Events and Networking
Local printers are often well-connected within the literary and business communities. By partnering with them, you may have opportunities to participate in local events, book fairs, or networking gatherings that can boost your book’s visibility. Additionally, some local printers may even be willing to help promote your work or offer marketing support through their networks.
Self-publishing is an exciting journey, and having the right printing partner can make all the difference. While online services may seem convenient, working with a local printing company offers many advantages, from personalized service and quality control to faster turnaround times and eco-friendly practices. By choosing local, you not only create a high-quality product but also build relationships and contribute to your community—an outcome that can be just as rewarding as seeing your book in print.